What HubSpot costs for a team of 1–25
At five people, HubSpot on the Starter Customer Platform plan costs $35 a month — $420 a year.
The cost at your headcount
Figures are the annual-billing rate. “Billed seats” is what appears on the invoice, which is not always the number of people you have.
| People | Billed seats | Per month | Per year | Per person/mo |
|---|---|---|---|---|
| 1 | 1 | $7 | $84 | $7 |
| 3 | 3 | $21 | $252 | $7 |
| 5 | 5 | $35 | $420 | $7 |
| 10 | 10 | $70 | $840 | $7 |
| 25 | 25 | $175 | $2,100 | $7 |
What the table above does not capture
$7 is a flagged new-customer promotion; the standing monthly list price is $20/seat. Budget for month 13.
How HubSpot is priced, and what that does as you grow
Straight per-user billing at $7 per user per month. Cost tracks headcount exactly, so every hire adds the same amount and there is no cliff to plan around — the simplest model to budget, and the one that gets expensive last in small teams and first in large ones.
Monthly billing costs 186% more
$7 per user on annual billing, $20 month-to-month. At five people that is $35 a month against $100 — $780 a year for the privilege of being able to stop.
Monthly billing buys the option to leave. On a tool you have already decided to keep, that option is one you are paying 186% for and will not exercise. On a tool you are still evaluating, it is worth every cent — which is why the decision belongs after a subscription audit, not before one.
Where it sits against the CRM alternatives
At five people, HubSpot is the cheapest of the CRM plans we track.
| Product | 1 | 3 | 5 | 10 | 25 |
|---|---|---|---|---|---|
| HubSpot | $7 | $21 | $35 | $70 | $175 |
| Pipedrive | $14 | $42 | $70 | $140 | $350 |
| Capsule CRM | $18 | $54 | $90 | $180 | $450 |
Against every CRM product we track, the cheaper of the two does not change anywhere between one and twenty-five people — the ordering you see at five is the ordering you get at twenty-five. Price is therefore not the variable that should decide this one.
The free tier
Free tools: 2 users, 1,000 contacts
What this page does not tell you
Price is the easiest thing to verify and the least likely to decide whether a tool was a good idea. This page says nothing about whether your team will actually adopt it, how quickly you can remove someone's access when they leave, whether your data comes out in a usable shape, or what support is like when something breaks at month end. Those cost more than the gaps above when they go wrong, and none of them are visible on a pricing page — ours or the vendor's.
We have not run a hands-on lab test of HubSpot. When we do, it will be dated and logged in the test log, and this page will link to it. Until then, treat everything here as what it is: verified arithmetic on a published price.
Sources and corrections
Rate read from https://www.hubspot.com/pricing/crm on , re-checked weekly. Changes we find are published in the price-change log. If a figure here is wrong, tell us — corrections are logged publicly on the corrections page.
← All 28 products in the pricing tracker
Get told when this price changes
We re-check HubSpot weekly. When the rate, the seat minimum or the free tier moves, subscribers hear about it with the date and the source.